Silverstar are keen to circulate their brand using only the most elite athletes across various extreme and combat sports. The lifestyle clothing brand have recently been seen splashed all over the UFC's Octagon on the backs of Anderson Silva, Rich Franklin, Rashad Evans, Lyoto Machida and Antonio Rodrigo Nogueira.
The company have announced a new manny Pacquaio collection as he heads into his huge pugilist clash with Miguel Cotto on the same night as UFC 105, November 14th.
Silver Star Casting Company is proud to introduce the Manny Pacquiao “Destroyer” collection to the brand. Built around Pacquiao's “Destroyer” moniker, the collection will feature a signature Manny “The Destroyer” Pacquiao tee that will be available online November 11, 2009, followed by a full streetwear collection in stores internationally in Spring 2010.
A champion in six weight classes, Pacquiao is also rated the #1 pound-for-pound boxer in the world by Ring Magazine, considered one of the world's most influential people for the year 2009 according to Time Magazine, and listed by Forbes Magazine in its annual Celebrity 100 List for 2009.
“Silver Star wanted to create a collection with one of the most admired and recognized athletes in the world,” says Silver Star owner, Luke Burrett. “Manny Pacquiao's rise to super-stardom is proof positive that hard work and perseverance thrives in the spirit of a champion.”
The addition of superstars to the brand can only help Silverstar's cause and they take the brand more global, allowing more money to filter its way back through to the sponsorship of MMA fighters.
Source: mmaunltd.com
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